Urban Industry is proud to stock this latest collaboration between the Premium, British made Sweats and T-Shirt brand, Good Measure and the fantastic Greater Goods design project which amplifies up-cycling and sustainability.

With a combined passion for vintage hand illustrated outdoor tees we teamed up withGreater Goodsfor our second collaborative collection of t-shirts and Nalgene bottles.Greater GoodsapproachedOliver Macdonald Oulds to illustrate the collection who's works embodies the organic process of Greater Goods.

The Greater Goods x Good Measure 'Garden' 1L Nalgene Bottle inGrey is a unique, Limited Editionproduct featuring the artwork ofOllie Macdonald Oulds. Greater Goods founder Jaimus Tailor's ethos of "Nothing into Something" guides the company's sustainable creative collaborations and projects.

Nalgene bottles are widely known for their excellent quality, they are highly airtight which means they can be comfortably used as both beverage and food containers. They provide a great canvas forOllie Macdonald Oulds artwork and make for a unique version of a simple water bottle.

Beloved by backpackers and campers worldwide it's not hard to see why! Made from a safe and resin free bisphenol, this bottle is easy to wash and more hygienically friendly.

"Ollie Macdonald Oulds’ art reflects the hum of everyday life.The artist uses his fluid style to elevate the rhythms of people going about their day to day, including creatives and musicians at work." - Creative Review.

Limited Edition